Scale
Video/Text

Site Speed

Lesson 36 Chapter 2 Module 5

Listen In Soundcloud

Video Transcript

Hello, I'm Neil Morecraft and this is Autom8, and in this module, we're going to take a look at your site speed, why site speed is important and what you need to do to make sure that your site loads quickly. So we're can take a look at that. I'm going to show you how to back up your site and WP engine. If you haven't done that already, it's a fairly simple process. It's kind of like a one-click type thing. But you're going to want to definitely back this up before you do any of this speed testing, and certainly before you install any additional plugins, which may be required in order to get the site speed up to where it needs to be. I'm now going to show you a couple of free tools DT metrics versus Google both of which are great, but we'll give you a slightly different reports based on your website and has configured.

And then I'm going to show you the in-built options within thrive theme builder. So you could just literally do a couple of clicks and that may just do it. And if all else fails, of course, we can go out to the gig economy and outsource it. I've done that in this instance, or I found someone that you could use, we've done a pretty good job. But I'll talk you through the process first. So first and foremost, we need to just make sure that we're in the right assignment workspace. And in here, you'll find a couple of links out to those tools that I mentioned. And site speed is important really because if your site takes more than a few seconds to load, it's quite likely that you're a first time visitor will bounce. So it has been proven time and time again, of course, even just a second or two can make the difference between someone sticking on the side and not. So the first thing we've got to do is back it up. So we're going to come over to our WP engine hosting platform. You can see that I'm in the one eight, six cloud account, and then you can just go down here to back up points. I've already created one. But I'll show you how to do it anyway, just going to log me back in

And it doesn't take very long and WordPress engine, we'll send you a an email once the backup is complete. But I will talk to you a little bit about this just before we move on. So if you want to create a backup, you literally just click this back up here, call it whatever you want to call it and back it up. Now you'll note in here that the WordPress engine methodically backs up every day anyway, but depending on where your server is, that might be three o'clock in the morning or six o'clock at night or something. So you just want to make sure that you've absolutely got to back up. And at this point, if you're past that sort of initial development phase, and you're now maybe getting some other people coming into the site, whether it's this guy to do the backup or whether it's another guy to do something else, you might want to think about creating a staging and a development environment.

Now, I haven't done this with one 86 cloud because Hey, I kind of whiz through it and I know what I'm doing. And B there's not enough really going on, but certainly on my own sites, I'll have a development site and the staging environment, which means that, you know, I can, I can direct somebody to this development site. They can muck around as much as they like, and if they do something wrong, it doesn't matter because the development site and we can roll it back. And then only when it's ready and it's tested and it works. Do I push that development or staging site to the live site? So that's pretty easy to do. You can just click that button and it will create it. And then you just have to keep a tabs on which site you're working on.

I wouldn't necessarily recommend that you do it at this point, but as the site grows in complexity, once you get past the initial landing page and you start putting in a blog and maybe integrating some other API APIs and doing some clever stuff you've got to want to create a staging environment or development environment for you to invite those people in. So that you're just sure that you're not doing anything untoward on the site. So as far as the backups concerned that sit, you click it back up, it'll back it up in a matter of minutes and they send you an email it's done. And when that's done, you want to come back and test the site. So the links to this developers is in your sort of white space here. And there's a couple of links for Google because they've recently bought our new product, but they're fundamentally the same thing.

So page insights series, the first one we want to look at, which is put your domain in and analyze it. And you can see here that ideally I would want to do a little bit more on that mobile. Now I have already is this, and I've got to tell you why that's only a 65 but the desktop is flying. So that's great. And actually anywhere in this middle is totally fine. It's only if you've got a red, do you really need to do something? But the reason that that mobile could be better is because there are now amp settings, which are advanced mobile settings which are kind of like a move on from the responsive nest. So your, your site will automatically be responsive, but it won't necessarily have a formatted mobile page. Now we can't do that in thrive.

I haven't done it and I haven't done it because last time I tried it on another site, it actually class with some other bits that were going on and it calls me a big problem. So I don't want to have that same problem again with this site. And 65, as I say is perfectly adequate for mobile. And you know, 95 for desktop is almost good as a guest. So go over to page insights, put your domain in there. If your score is up, it needs to be, you can just skip this and move straight on if it is. Yeah. You might want to get a second opinion and you can do that with think with Google. So you can put your stuff in there that will then, and actually give you a report and you can mail that report to yourself and ultimately give that report to someone else and say, look, this is exactly what needs to be fixed.

And often they're pretty quick fixes they're things like caching the pages and reducing the size of the images and stuff like that. And they're all done with a plugin and pretty easy. So again, I'm going to show you how to do that, but you might want to get your forward, Paul, if your speed is really low and then GT metrics, and the reason I've included this one is because typically if you do you outsource it, this is the benchmark tool that any freelancer would you use to say, right? We'll have a look at where you are initially, and then we'll have a look at where you want to be. And they'll use GT metrics as the as the tool to do that. So you can see, this is just going to go off and fetch some information and come back with a report which is not going to be too dissimilar calls to the Google report.

But it may have some some additional information in there that could be worth doing. So I could tell just by looking at that, that's totally fine at this point. And as I say, I've already updated this so it could potentially get better, but I would risk for just the fraction of a few seconds, I would risk that plugin conflicting with something else. And I don't want to do that. So those are the tool, two tools that you need to look at inside of thrive builder yourself. You'll find if you go down to the product manager into the dashboard and then I'll show you where this section is and a thing, I think it's in smart site, I might have to click around there for a second until I find it. But when I find it, it's pretty basic, but pretty straightforward.

Isn't what I was looking for. I thought I actually had that turbine from previously to save me doing this again, but don't worry, bear with me. Maybe it's in the theme options. Yeah, maybe. Yeah. So Dan here in theme options, you can come into site speed and five have already done a pretty good job of finding the plugins that are compatible with these. And these are these advanced accelerated mobile pages. And ultimately all you need to do is click this. You can see I've already installed WP rocket. There are some others and you just click the button and install it. And then as far as image optimization is concerned again, you can use this plugin. I'm not going to, because I've used the WP fastest cache, I think a WP rocket, and that's already integrated into that.

But that is a free plugin. So you could initially if your site speed is slow, come into here, click a few buttons in here, let thrive do its thing automatically, and then test your site speed again. If it's still not improved you're going to want to come over to Fiverr and just find someone like this, or indeed this guy just to speed up your site. Now, there are lots of guys that will do this because ultimately it's just installing the plugin and then coming back into here and configure in this with the right settings. And it isn't too hard, but you just kind of have to understand what you're doing. And if you don't know what you're doing, you could Mark it out and for the sake of a 10 or something it's just worth initially just batting that out to someone else and get it done.

So this guy on Fiverr, as I say, I used on this occasion I just used the basic thing a went in and you know, maybe 20, 30 minutes later dropped done. Sorry, do you want to use this guy? I'll send you a, you the link here, it's a Sergei. But as I say, you're going to find lots of guys on that. The most important thing that you do is make sure that you back up the site first and get them working on the live environment. But if they muck it up, you can just, re-install the site from your backup and no harm is done. So that's it at this point, the reason why we've left it, of course until this last minute is that you need to have all of the content on your site initially in order for the guys to speed it up.

So if you've not finished building your landing page, if you still got images to go in or whatever, leave this task until all that's done, but assuming you've done all that you can now speed up your site in ready in preparation for our dry run, which is next. So we're going to have all our tabs open. I've got to walk you through that initial process. And of course, then we're at the end of week five and ready to deploy. So I'll leave you with that note and I'll see you in the next module.

Pen
>